About Asianet News Malayalam
Asianet News is the undisputed leader in the Malayalam news segment and the flagship property of the Asianet News Network. It holds the distinction of being the first 24-hour news channel in Malayalam. The channel is renowned for its fearless investigative journalism and its ability to set the political agenda in Kerala. Its editorial philosophy is rooted in the tagline “Straight, Bold, Relentless,” which is reflected in its aggressive pursuit of social justice and government accountability.
The platform’s content is a mix of high-speed breaking news, analytical talk shows, and long-form documentaries. Its flagship evening news bulletin and debate programs like News Hour are cultural touchstones in Kerala, often garnering the highest TRP ratings in the state. Beyond television, its digital counterpart, asianetnews.com, is one of the most visited language-specific news portals in the world, catering to the massive Malayali diaspora in the GCC countries and the West.
In recent years, Asianet News has transitioned into a multimedia powerhouse, integrating live TV, podcasts, and interactive data journalism into its digital offerings. Within the publisher’s network, it serves as the primary source of credibility and brand equity. Despite being owned by a political figure, the channel has a long history of maintaining a balanced and often critical editorial stance toward all political parties, which has helped it maintain a “Gold Standard” reputation among media critics. Its influence extends beyond news, as it frequently spearheads social awareness campaigns and disaster relief efforts, solidifying its role as a vital social institution in Kerala.
Key Content Categories Politics
Kerala News
Investigation
Gulf News
Cinema & Entertainment
Sports
Property Details
| Launch year | 1995 |
| Country / Region | India |
| Official Website | www.asianetnews.com |