Business Today

Business Today (BT) is India’s leading business magazine and a comprehensive digital finance platform. Launched in 1992 during the era of India’s economic liberalization, it has tracked the transformation of the Indian economy for over three decades. The property has evolved from a fortnightly print publication into a real-time digital newsroom that provides breaking news in the fields of stocks, corporate strategy, macroeconomics, and personal finance.

The editorial focus of Business Today is on actionable intelligence. It caters to CEOs, entrepreneurs, investors, and young professionals. The platform is highly regarded for its annual special editions, such as the “BT 500” (India’s most valuable companies) and “The Best Companies to Work For.” In recent years, BT has aggressively expanded its video presence under the “BT TV” banner, featuring daily market shows and interviews with global business icons.

In the India Today Group ecosystem, Business Today represents the financial and corporate authority of the group. It complements the general news focus of Aaj Tak and India Today TV by providing specialized data-driven content. Its digital presence is massive, with a website that offers tools like stock trackers, budget analysis, and AI-driven personal finance tips, making it a critical asset for the group’s B2B and high-net-worth individual (HNWI) engagement strategies.

Key Content Categories

• Stock Markets

• Corporate Strategy

• Startups & Tech

• Economy & Policy

• Personal Finance

• Automobiles